Loyalty news

m–wise is an International Loyalty Awards 2025 finalist

m–wise has been announced as a finalist for the prestigious International Loyalty Awards along with our client Velder, part of the multinational cooperative FrieslandCampina.

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International Loyalty Awards finalists m-wise and Velder

 

m–wise and Velder receive International Loyalty Awards nominations

We are proud to announce that m–wise has been nominated for the International Loyalty Awards in two categories alongside our client Velder.

This recognition highlights the transformative impact of Velder’s B2B loyalty program, De Rode Zegel Club, powered by m–wise Loyalty Cloud.

De Rode Zegel Club is nominated for Best B2B Loyalty Program Worldwide and Best Loyalty Program Transformation Worldwide.

 

Velder loyalty program across devices

 

About De Rode Zegel Club

De Rode Zegel Club sets a new benchmark in the B2B loyalty space, enhancing customer engagement and driving measurable growth.

These nominations underscore the success of our collaboration with Velder and the effectiveness of our technology in creating impactful loyalty experiences.

See why De Rode Zegel Club caught the judges’ attention.

 

Velder loyalty app

 

About the International Loyalty Awards

The International Loyalty Awards celebrate excellence and innovation in customer loyalty, recognising companies that drive meaningful engagement and business success.

m–wise is a previous winner, having won the Best Loyalty Industry Innovation award in 2023 for our work with Game Mania.

This year’s winners will be announced at the International Loyalty Awards ceremony in Dubai on 15 May 2025. Stay tuned for updates.

 

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