Feature spotlight

Friend referrals

Friend referrals strengthen your loyalty strategy by turning satisfied customers into active advocates. You define the rules, the branding and the rewards in m-wise Loyalty Cloud to determine how referrals support your program.

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Use friend referrals to drive high-quality acquisition

Our referral feature introduces a powerful element of social proof within your customer experience. When members invite new customers, it reinforces their own loyalty while generating efficient acquisition.

Use referrals to complement your core program or create distinct initiatives for different segments. You have full freedom to design an approach that aligns with your objectives.

Friend referral example

Create referral journeys that turn loyalty into advocacy

With m–wise Loyalty Cloud, you can create simple and motivating referral paths that encourage customers to invite friends. You decide the level of complexity and how the referral touchpoints should appear.

  • Define how customers and friends qualify for rewards
  • Tailor the experience to reflect your brand identity
  • Provide rewards that inspire participation

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Neuigkeiten rund um Loyalität

Die neuesten Nachrichten über Loyalität.

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