The time to prioritise customer loyalty is now. Customer behavior has been changing rapidly in recent years in line with technology and wider market trends.
Want to know how your loyalty program can stay effective? We put together six key stats you need to know to keep your competitive edge.
No time to watch?
- 75% of consumers say they favor companies that offer incentives;
- 85% find free perks to be highly valuable;
- Customers spend 37% more when they are a loyalty program member;
- Personalised emails generate 6X higher transaction rates;
- 66% of millennials say they are more likely to shop from stores where they are part of the loyalty program;
- 95% of loyalty program members want to engage with brands through new and emerging tech like augmented reality.
Ready to prioritise customer loyalty?
m—wise is here to help. We create effective loyalty programs for leading brands worldwide. Find out what we could do for you.