Jeans Centre launches state-of-the-art loyalty app

Jeans Centre building on loyalty scheme success

Jeans Centre felt it was time to upgrade their highly successful loyalty programme into a fully integrated, omnichannel scheme fit for the digital age. And we're delighted they felt m—wise were the best people for the job.

Intimate and engaging

Because the iOS- and Android- compatible app is fully integrated you never miss out, as you always have your mobile on you. The virtual card can be scanned at the till to fully replace the plastic card. You can view your points and status real-time, including outstanding and redeemed vouchers. We've also enabled highly personalized mobile push messaging and other content, letting Jeans Centre achieve real customer intimacy and on-going engagement with each individual app user.

More for the customer

Customers can use the app to shop when and where they want; view all their on- and offline transactions; and with the app's scanner, even scan an article in a physical shop and instantly order it in their size. There's also scope for those extras that will help distinguish Jeans Centre from the competition. Like the interactive Jeans Advisor that lets you find your perfect jeans fit. And the little surprise you get when you first download the app...

To discuss how m—wise could bring your loyalty scheme to another level, mail Ties Top or call him on +31 (0)20 344 9550.

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